Summary
A growing number of travel brands — including some in the airline industry — are looking at ways they can get the most out of artificial intelligence. Five aviation executives recently told Skift about what AI is doing — and can do — for their businesses.
AI helps airlines manage pricing, demand, and logistics more effectively. 23% of industry decision-makers see AI’s most significant impact in total revenue optimization. United Airlines is using AI to assist travelers worried about missing a connecting flight.
BA uses AI in its Airplane Health Management system, which monitors aircraft in flight and predicts potential maintenance issues. Airbus uses Skywise, a digital platform that uses AI to analyze in-flight data.