Summary
Machine Learning (ML) is one such innovative trend web development eagerly embraces. ML algorithms and statistical models are used to enable websites and web applications to make predictions or decisions based on data. In this article, we’ll explore the multi-faceted role and transformative power of ML in web development through its diverse use cases.
ML algorithms analyze user behavior, preferences, and historical data to churn out personalized content tailored to individual users' interests. E-commerce websites can recommend articles, products, or videos based on a user's browsing history, purchase habits, and demographic information. Image recognition capabilities of ML can be used to discern and classify objects within images or videos.
ML-based search algorithms understand user intent, context, and semantics. Using ML techniques, advanced recommendation systems help users discover products, services, or content matching their interests. This elevates content discoverability, increases user engagement and fosters a loyal audience base.